Soft Lures

Westin Sandy Andy is an extremely realistic sand eel imitation, this lovingly hand-painted lure is highly effective for bass, cod, seatrout and a number of other predatory species. The pre-moulded Westin Sandy Andy is mounted with an ultra-sharp hook and the soft yet durable body creates an alluring action when worked through the water on a steady retrieve.

Westin Sandy Andy is an extremely realistic sand eel imitation, this lovingly hand-painted lure is highly effective for bass, cod, seatrout and a number of other predatory species. The pre-moulded Westin Sandy Andy is mounted with an ultra-sharp hook and the soft yet durable body creates an alluring action when worked through the water on a steady retrieve.

Westin Sandy Andy is an extremely realistic sand eel imitation, this lovingly hand-painted lure is highly effective for bass, cod, seatrout and a number of other predatory species. The pre-moulded Westin Sandy Andy is mounted with an ultra-sharp hook and the soft yet durable body creates an alluring action when worked through the water on a steady retrieve.

Westin Sandy Andy is an extremely realistic sand eel imitation, this lovingly hand-painted lure is highly effective for bass, cod, seatrout and a number of other predatory species. The pre-moulded Westin Sandy Andy is mounted with an ultra-sharp hook and the soft yet durable body creates an alluring action when worked through the water on a steady retrieve.

Westin Sandy Andy is an extremely realistic sand eel imitation, this lovingly hand-painted lure is highly effective for bass, cod, seatrout and a number of other predatory species. The pre-moulded Westin Sandy Andy is mounted with an ultra-sharp hook and the soft yet durable body creates an alluring action when worked through the water on a steady retrieve.

Westin Sandy Andy is an extremely realistic sand eel imitation, this lovingly hand-painted lure is highly effective for bass, cod, seatrout and a number of other predatory species. The pre-moulded Westin Sandy Andy is mounted with an ultra-sharp hook and the soft yet durable body creates an alluring action when worked through the water on a steady retrieve.

Westin Sandy Andy is an extremely realistic sand eel imitation, this lovingly hand-painted lure is highly effective for bass, cod, seatrout and a number of other predatory species. The pre-moulded Westin Sandy Andy is mounted with an ultra-sharp hook and the soft yet durable body creates an alluring action when worked through the water on a steady retrieve.

Westin Sandy Andy is an extremely realistic sand eel imitation, this lovingly hand-painted lure is highly effective for bass, cod, seatrout and a number of other predatory species. The pre-moulded Westin Sandy Andy is mounted with an ultra-sharp hook and the soft yet durable body creates an alluring action when worked through the water on a steady retrieve.

Westin Sandy Andy is an extremely realistic sand eel imitation, this lovingly hand-painted lure is highly effective for bass, cod, seatrout and a number of other predatory species. The pre-moulded Westin Sandy Andy is mounted with an ultra-sharp hook and the soft yet durable body creates an alluring action when worked through the water on a steady retrieve.

Westin Sandy Andy is an extremely realistic sand eel imitation, this lovingly hand-painted lure is highly effective for bass, cod, seatrout and a number of other predatory species. The pre-moulded Westin Sandy Andy is mounted with an ultra-sharp hook and the soft yet durable body creates an alluring action when worked through the water on a steady retrieve.

Westin Sandy Andy is an extremely realistic sand eel imitation, this lovingly hand-painted lure is highly effective for bass, cod, seatrout and a number of other predatory species. The pre-moulded Westin Sandy Andy is mounted with an ultra-sharp hook and the soft yet durable body creates an alluring action when worked through the water on a steady retrieve.

Sandy Andy Weedless Jig has an ultra-realistic sandeel design based upon our legendary Sandy Andy Jig. This weedless version has been specially designed for saltwater species, particularly seabass. This slim and weedless lure offers you a lot. Fish it from the shore or boat fast or slow, on a steady retrieve or jigged amongst bottom structure.

Sandy Andy Weedless Jig has an ultra-realistic sandeel design based upon our legendary Sandy Andy Jig. This weedless version has been specially designed for saltwater species, particularly seabass. This slim and weedless lure offers you a lot. Fish it from the shore or boat fast or slow, on a steady retrieve or jigged amongst bottom structure.

Sandy Andy Weedless Jig has an ultra-realistic sandeel design based upon our legendary Sandy Andy Jig. This weedless version has been specially designed for saltwater species, particularly seabass. This slim and weedless lure offers you a lot. Fish it from the shore or boat fast or slow, on a steady retrieve or jigged amongst bottom structure.

Sandy Andy Weedless Jig has an ultra-realistic sandeel design based upon our legendary Sandy Andy Jig. This weedless version has been specially designed for saltwater species, particularly seabass. This slim and weedless lure offers you a lot. Fish it from the shore or boat fast or slow, on a steady retrieve or jigged amongst bottom structure.

Sandy Andy Weedless Jig has an ultra-realistic sandeel design based upon our legendary Sandy Andy Jig. This weedless version has been specially designed for saltwater species, particularly seabass. This slim and weedless lure offers you a lot. Fish it from the shore or boat fast or slow, on a steady retrieve or jigged amongst bottom structure.

Sandy Andy Weedless Jig has an ultra-realistic sandeel design based upon our legendary Sandy Andy Jig. This weedless version has been specially designed for saltwater species, particularly seabass. This slim and weedless lure offers you a lot. Fish it from the shore or boat fast or slow, on a steady retrieve or jigged amongst bottom structure.

Sandy Andy Weedless Jig has an ultra-realistic sandeel design based upon our legendary Sandy Andy Jig. This weedless version has been specially designed for saltwater species, particularly seabass. This slim and weedless lure offers you a lot. Fish it from the shore or boat fast or slow, on a steady retrieve or jigged amongst bottom structure.

Sandy Andy Weedless Jig has an ultra-realistic sandeel design based upon our legendary Sandy Andy Jig. This weedless version has been specially designed for saltwater species, particularly seabass. This slim and weedless lure offers you a lot. Fish it from the shore or boat fast or slow, on a steady retrieve or jigged amongst bottom structure.

The DUO Bay Ruf BR Fish is the debut soft lure of the Bay Ruf series. Conceptualised for success in high-pressure fishing areas, this lure features intricately moving tails that faithfully replicate the vibrations of a small fish's tail fin. Crafted with meticulous attention to detail, the chosen materials ensure excellent hook penetration during bites. The slim-shaped body creates a natural profile, causing no suspicion even among wary fish. For straightforward retrievals, it exhibits a natural swimming motion, ideal for a slow enticement during night games. In the reverse setup, it showcases sharp darting actions, effectively triggering strikes during daylight hours or low-activity periods when fish are more discerning.

Swift Squid Octopus Muppet 90mm is a lifelike soft bait designed to imitate squid and octopus, ideal for predator fishing in both freshwater and saltwater.

The Fiiish Black Minnow combos comprise one complete rigged lure and one spare body. In this size 3 (120mm) model there are several colours to choose from to suit all preferences. This model has the 25g shallow head fitted, ideal for either swimming through deeper water or getting to the bottomquickly where it can then be twitched and bounced along to induce a take.The Fiiish Black Minnow is one of the most popular soft plastic lures of its type in the UK and many other countries too.

The Pit Swimmer is the latest soft lure innovation from Fiiish. Made from the same tougher material as the Master Shad this new lure is suited to both fresh and salt water fishing. The combos are rigged in a style that very much suits pike fishing, although it shouldn’t neccesarily be disregarded as unsuitable in salt water…..the body packs will be very popular as a variety of rigging options are suitable utilising twist lock weedless hooks and various jig heads.

The RAGLOU® HYBRID combines a lead head with the traditional RAGLOU® body. Available in various weights, this lure can be used, like its predecessors, behind a Buldo, but above all alone, as a flexible vertical or drop lure. It is proving very effective on bass and tits when retrieved slowly in a straight line over sandy areas or along the edges of rocky plateaus where sand eels and sprats are very common. New realistic colors have been added to the range. RAGLOU® HYBRID lures are equipped with VMC