Lures

Brought to you via the collaboration of Tacklewave and Marc Cowling the South Devon Bass Guide here is the Chappy 80 in Marc's very own design, here are his thoughts and an insight into this design.

IMA have given careful thought to the Cobras design to ensure that the lures zig-zag, sliding surface action is easily achieved. The Cobra is also designed to provide the best chance of a hook up as it sits high on the water surface. The Pugachevs Cobra is 90mm in length and weighs 12g. It comes equipped with 2 ST-46 #6 treble hooks.

A king of the standard jig, its perfect for every situation regardless of your chosen target, it is "JIGPARA" Jigpara jigs offer less drag giving you the feedback to every jerk from high pitch to slow. The secret of outstanding hooking performance, it is a hook point. Jigpara are made with top quality front and rear mounted Japanese made hooks. Touch it and you'll be hooked it right away! Single treble on rear.

Lisa Loca Jig is a casting jig with an asymmetrical profile whose disorderly swimming is irresistible. Its size is similar the silhouette anchovies and fry briskly feed carnivorous throughout the summer season both in sea and fresh water.

The Loujig is a casting jig designed for fishing both from the shore and from a boat. Very versatile on Sakura's coasts, the Loujig is extremely compact and perfectly imitates the small fish that all marine predators like to gorge on.

The Loujig is a casting jig designed for fishing both from the shore and from a boat. Very versatile on Sakura's coasts, the Loujig is extremely compact and perfectly imitates the small fish that all marine predators like to gorge on.

The Loujig is a casting jig designed for fishing both from the shore and from a boat. Very versatile on Sakura's coasts, the Loujig is extremely compact and perfectly imitates the small fish that all marine predators like to gorge on.

The Loujig is a casting jig designed for fishing both from the shore and from a boat. Very versatile on Sakura's coasts, the Loujig is extremely compact and perfectly imitates the small fish that all marine predators like to gorge on.

The Loujig is a casting jig designed for fishing both from the shore and from a boat. Very versatile on Sakura's coasts, the Loujig is extremely compact and perfectly imitates the small fish that all marine predators like to gorge on.

The Loujig is a casting jig designed for fishing both from the shore and from a boat. Very versatile on Sakura's coasts, the Loujig is extremely compact and perfectly imitates the small fish that all marine predators like to gorge on.

The Loujig is a casting jig designed for fishing both from the shore and from a boat. Very versatile on Sakura's coasts, the Loujig is extremely compact and perfectly imitates the small fish that all marine predators like to gorge on.

The Loujig is a casting jig designed for fishing both from the shore and from a boat. Very versatile on Sakura's coasts, the Loujig is extremely compact and perfectly imitates the small fish that all marine predators like to gorge on.

The Loujig is a casting jig designed for fishing both from the shore and from a boat. Very versatile on Sakura's coasts, the Loujig is extremely compact and perfectly imitates the small fish that all marine predators like to gorge on.

This slow jigging, flat-sided lure features a hydrodynamic head shape that helps to eliminate tension during jigging. This innovative design is combined with outstanding flashing on the flat areas that will stand out even in deep low light conditions. The lure is also equipped with a built-in rattle and real fish scale details – it’s designed to do an amazing job with minimum effort. The sinking action of the lure produces amazing spins, stops and sliding movements that will entice plenty of bites during the fall – perfect for the long fall slow style.

There are times in sea bass fishing when a bitesize lure will get results compared to a longer minnow, which is precisely why we created the Gravity Shallow. This sophisticated medium-sized lure carries a multitude of advantages compared to larger lures, including extreme casting ability and steady flight thanks to its advanced transferred weight system, which combines lead, tungsten and steel.

A sandeel style metal lure that is deadly for predatory species such as bass, pollack as well as wrasse. The lure is thicker towards the back, which helps to realistically replicate the swimming action of a sandeel. The full width design at the tail end helps the lure to cast straighter and more stable for greater distances and accuracy.

A sandeel style metal lure that is deadly for predatory species such as bass, pollack as well as wrasse. The lure is thicker towards the back, which helps to realistically replicate the swimming action of a sandeel. The full width design at the tail end helps the lure to cast straighter and more stable for greater distances and accuracy.

A sandeel style metal lure that is deadly for predatory species such as bass, pollack as well as wrasse. The lure is thicker towards the back, which helps to realistically replicate the swimming action of a sandeel. The full width design at the tail end helps the lure to cast straighter and more stable for greater distances and accuracy.

A sandeel style metal lure that is deadly for predatory species such as bass, pollack as well as wrasse. The lure is thicker towards the back, which helps to realistically replicate the swimming action of a sandeel. The full width design at the tail end helps the lure to cast straighter and more stable for greater distances and accuracy.

There are times in sea bass fishing when a bitesize lure will get results compared to a longer minnow, which is precisely why we created the Gravity Shallow. This sophisticated medium-sized lure carries a multitude of advantages compared to larger lures, including extreme casting ability and steady flight thanks to its advanced transferred weight system, which combines lead, tungsten and steel.

There are times in sea bass fishing when a bitesize lure will get results compared to a longer minnow, which is precisely why we created the Gravity Shallow. This sophisticated medium-sized lure carries a multitude of advantages compared to larger lures, including extreme casting ability and steady flight thanks to its advanced transferred weight system, which combines lead, tungsten and steel.

There are times in sea bass fishing when a bitesize lure will get results compared to a longer minnow, which is precisely why we created the Gravity Shallow. This sophisticated medium-sized lure carries a multitude of advantages compared to larger lures, including extreme casting ability and steady flight thanks to its advanced transferred weight system, which combines lead, tungsten and steel.

A Micro Pencil which casts superbly well, with flat sides for a perfect water grip and is able to work from surface to bottom. The inside fixed weight is shaped for extreme distance casting, almost defying Gravity.

A Micro Pencil which casts superbly well, with flat sides for a perfect water grip and is able to work from surface to bottom. The inside fixed weight is shaped for extreme distance casting, almost defying Gravity.