Lures

Seadra Aqua-Bullet Bait Fish Casting Jig – The Seadra Aqua-Bullet Bait Fish is an ultra-long casting jig which is designed for fishing from the shore or boat. The Slim profile gives it the perfect bait fish look and this combined with the natural 3D holographic finish gives the lure an amazing look in the water.

Seadra Aqua-Drop Slowey Joey has been extensively trialled in the vast waters of the English Channel, from wreck to reef and everything else in-between, the Seadra Aqua-Drop Slow Jig lures and Aqua-Drop Slowey Joey lures have accounted for hundreds of bass with many exceeding double figures in weight. The Slowey Joey features a real life 3D effect that looks irresistible in the water.

Seadra Aqua-Drop Slowey Joey has been extensively trialled in the vast waters of the English Channel, from wreck to reef and everything else in-between, the Seadra Aqua-Drop Slow Jig lures and Aqua-Drop Slowey Joey lures have accounted for hundreds of bass with many exceeding double figures in weight. The Slowey Joey features a real life 3D effect that looks irresistible in the water.

The IMA Chappy 100 weighs 18g and with its long casting ability and walk the dog action is one of my personal favourite and most frequently recommended surface lures. In use it has proved to cast extremely well and very to get a good action with, resulting in tight twisting turns, making a good account of itself on the water with its splashes and loud rattling, most importantly attracting many fish to hit it for me and many of our customers.

Brought to you via the collaboration of Tacklewave and Marc Cowling the South Devon Bass Guide here is the Chappy 80 in Marc's very own design, here are his thoughts and an insight into this design.

The Chappy 100 has proven itself to be a reliable long casting lure with a very attractive fish enticing action...so here is the 80mm 12g version - all the same properties just smaller.

The IMA Chappy 80 is the perfect top water lure for finicky feeding Bass as it can be worked as a quick or slow dog walk action.

A king of the standard jig, its perfect for every situation regardless of your chosen target, it is "JIGPARA" Jigpara jigs offer less drag giving you the feedback to every jerk from high pitch to slow. The secret of outstanding hooking performance, it is a hook point. Jigpara are made with top quality front and rear mounted Japanese made hooks. Touch it and you'll be hooked it right away! Single treble on rear.

Lisa Loca Jig is a casting jig with an asymmetrical profile whose disorderly swimming is irresistible. Its size is similar the silhouette anchovies and fry briskly feed carnivorous throughout the summer season both in sea and fresh water.

This slow jigging, flat-sided lure features a hydrodynamic head shape that helps to eliminate tension during jigging. This innovative design is combined with outstanding flashing on the flat areas that will stand out even in deep low light conditions. The lure is also equipped with a built-in rattle and real fish scale details – it’s designed to do an amazing job with minimum effort. The sinking action of the lure produces amazing spins, stops and sliding movements that will entice plenty of bites during the fall – perfect for the long fall slow style.

There are times in sea bass fishing when a bitesize lure will get results compared to a longer minnow, which is precisely why we created the Gravity Shallow. This sophisticated medium-sized lure carries a multitude of advantages compared to larger lures, including extreme casting ability and steady flight thanks to its advanced transferred weight system, which combines lead, tungsten and steel.

Modelled on a Sandeel, the Launch is designed to be super aerodynamic to achieve maximum distance from the shore or the boat. Its asymmetric design produces an exaggerated wobble on the retrieve and a fluttering motion on the drop.

A sandeel style metal lure that is deadly for predatory species such as bass, pollack as well as wrasse. The lure is thicker towards the back, which helps to realistically replicate the swimming action of a sandeel. The full width design at the tail end helps the lure to cast straighter and more stable for greater distances and accuracy.

A sandeel style metal lure that is deadly for predatory species such as bass, pollack as well as wrasse. The lure is thicker towards the back, which helps to realistically replicate the swimming action of a sandeel. The full width design at the tail end helps the lure to cast straighter and more stable for greater distances and accuracy.

A sandeel style metal lure that is deadly for predatory species such as bass, pollack as well as wrasse. The lure is thicker towards the back, which helps to realistically replicate the swimming action of a sandeel. The full width design at the tail end helps the lure to cast straighter and more stable for greater distances and accuracy.

A sandeel style metal lure that is deadly for predatory species such as bass, pollack as well as wrasse. The lure is thicker towards the back, which helps to realistically replicate the swimming action of a sandeel. The full width design at the tail end helps the lure to cast straighter and more stable for greater distances and accuracy.

The Ima Hound Sonic 100F is a long casting minnow which digs in well in rough conditions.

The Ragot Yannlit is the classic Yann spoon but with indented sides laid with reflective tape and a dressed treble hook of Flash-a-Boo and glow-in-the-dark tubing. These lures are fantastic for casting for all predatory fish and brilliant for vertical fishing from the boat. Fish them like a slow jig.

A Micro Pencil which casts superbly well, with flat sides for a perfect water grip and is able to work from surface to bottom. The inside fixed weight is shaped for extreme distance casting, almost defying Gravity.

A Micro Pencil which casts superbly well, with flat sides for a perfect water grip and is able to work from surface to bottom. The inside fixed weight is shaped for extreme distance casting, almost defying Gravity.

A short but heavy surface fishing lure that has buoyancy to make it sit higher out of the water. This weight distribution allows it to be worked effectively in both calm and rougher water conditions, the weight gives the lure extra stability when worked in choppy water, maintaining its action no matter what the circumstances.