Hard Lures

New from IMA the iBorn features an aggressive wobbling action lure that can reach long distances. These feature a fantastic design that keeps the lure stable during flight and a "keel" on the side for improved performance buy longer in-water time. Casting distance is said to be the most important factor in shallow waters. Created by the famous Japanese fisherman Tetsuya Henmi.

The iBORN 98 features a tight and aggressive wobbling action and is the perfect lure for working shallow marks, thanks to the vane that prevents it from submerging beyond 20cm. The short stubby profile is similar to a wide range of bait species. The iBORN 98 has a design that keeps the lure stable during flight allowing long accurate casting, perfect for working around shallow rocks and gullies or for casting to feeding fish as they drive bait into the shoreline. A "keel" on the side gives the iBORN improved stability when it hits the water allowing it to maintain its action, even in choppy conditions.

The Sasuke SF-95 is a small slim lure which can be deadly early season or when fish are preoccupied on small bait fish and refusing to even look at larger lures. It has the classic 'saddle label' lip which allows it to work down to around 60cm and gives it that attractive wobbling/rolling action. Despite the small size a moving weight system transfers the weight to the tail during the cast allowing you to hit reasonable distances when using a balanced light outfit. The size 6 saltwater trebles are strong enough to handle bass but also allow you to target smaller species such as mackerel, garfish and sea trout.

The Patchinko 125 is characterized by its perfect air penetration. It breaks records in terms of casting distance. With a walking dog animation, it obeys the slightest pull and its trajectory is very easy to follow visually. The Patchinko is an unquestionable reference for shore anglers and is ideal for long distance fishing and for covering large fishing areas. The Patchinko 125 is equipped with a TS 21 size 3 treble hook under the belly and a YS 21 size 3 hook in the tail.

The Patchinko 125 is characterized by its perfect air penetration. It breaks records in terms of casting distance. With a walking dog animation, it obeys the slightest pull and its trajectory is very easy to follow visually. The Patchinko is an unquestionable reference for shore anglers and is ideal for long distance fishing and for covering large fishing areas. The Patchinko 125 is equipped with a TS 21 size 3 treble hook under the belly and a YS 21 size 3 hook in the tail.

125mm - 17.9gm The 125 is a new mid-sized Patchinko which is perfectly weighted to hit the sweet spot on many of the latest fast actioned lure rods. This allows you to make long accurate casts and with the Patchinko's already legendary track record for catching bass this new 125 model is set to be a winner. The subtle action really draws in the fish leading to some explosive surface sport.

125mm - 17.9gm The 125 is a new mid-sized Patchinko which is perfectly weighted to hit the sweet spot on many of the latest fast actioned lure rods. This allows you to make long accurate casts and with the Patchinko's already legendary track record for catching bass this new 125 model is set to be a winner. The subtle action really draws in the fish leading to some explosive surface sport.

The 125 is a new mid-sized Patchinko which is perfectly weighted to hit the sweet spot on many of the latest fast actioned lure rods. This allows you to make long accurate casts and with the Patchinko's already legendary track record for catching bass this new 125 model is set to be a winner. The subtle action really draws in the fish leading to some explosive surface sport.

125mm - 17.9gm The 125 is a new mid-sized Patchinko which is perfectly weighted to hit the sweet spot on many of the latest fast actioned lure rods. This allows you to make long accurate casts and with the Patchinko's already legendary track record for catching bass this new 125 model is set to be a winner. The subtle action really draws in the fish leading to some explosive surface sport.

125mm - 17.9gm The 125 is a new mid-sized Patchinko which is perfectly weighted to hit the sweet spot on many of the latest fast actioned lure rods. This allows you to make long accurate casts and with the Patchinko's already legendary track record for catching bass this new 125 model is set to be a winner. The subtle action really draws in the fish leading to some explosive surface sport.

125mm - 17.9gm The 125 is a new mid-sized Patchinko which is perfectly weighted to hit the sweet spot on many of the latest fast actioned lure rods. This allows you to make long accurate casts and with the Patchinko's already legendary track record for catching bass this new 125 model is set to be a winner. The subtle action really draws in the fish leading to some explosive surface sport.

125mm - 17.9gm The 125 is a new mid-sized Patchinko which is perfectly weighted to hit the sweet spot on many of the latest fast actioned lure rods. This allows you to make long accurate casts and with the Patchinko's already legendary track record for catching bass this new 125 model is set to be a winner. The subtle action really draws in the fish leading to some explosive surface sport.

Rapala X-Rap Magnum Lures swim with a hard cutting, aggressive darting action, drawing savage strikes from gamefish such as Tuna, Dolphin, Grouper, Wahoo and more! The Rapala X-Rap Magnum Lures swim to depths up to 25 ft.

A micro version which weighs just 2g and is 50mm in length is available for light lure anglers, designed for provoking a response from rising trout on rivers and other surface taking, small species across freshwater and saltwater.

A micro version which weighs just 2g and is 50mm in length is available for light lure anglers, designed for provoking a response from rising trout on rivers and other surface taking, small species across freshwater and saltwater.

A micro version which weighs just 2g and is 50mm in length is available for light lure anglers, designed for provoking a response from rising trout on rivers and other surface taking, small species across freshwater and saltwater.