Lure fishing Rods

Lure fishing covers a vast range of fishing within angling. Sea,game and coarse all have target species that can be fished for using lures. 

Generally shorter than most rods lure rods are designed to be cast with a fast action but also give you the control to impart life into the lure your using.

Wether its sea ,coarse or game lure fishing lure rods have the added bonus of one rod will cover various situations.

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Penn Overseas II Offshore Casting - 8ft 100-200g

1579605
The OVERSEAS II OFFSHORE CASTING rod is made for those trips where you need to pack light, but still have reliable gear you can count on. The OFFSHORE models are made for casting jigs, shads, poppers, lures, or stick baits. The strong backbone makes it easy to launch heavy lures towards the horizon and secure a strong hookset – even at long distances. The stainless steel Fuji guides are super-reliable in even the harshest saltwater environments.
£94.99

Penn Retaliate X Slow Pitch Jig 6FT2 - 150g 1p

1621299
The PENN® Retaliate X Slow Pitch Jigging cast rods are made in a one-piece design to ensure perfect feel with no interruptions. These rods are made give you complete control of your jig – even at several hundred meters of depth. The butt section is almost completely stripped from EVA to enable you to be able to feel every bump on the jig when down deep. Due to the use of carbon components, the rod is very low in weight but extra sensitive, enabling you to fish all day long with no fatigue.
£136.99

Penn Retaliate X Solid Jigging Cast Rod 6ft 3Inch - 200g

1621307
The PENN® Retaliate X Solid Jigging Cast rods are designed to offer perfect control over your jig. The unique Solid Spiral Armor technology uses reinforced spiral shaped fibres in the blank, which creates a blank with never-seen-before strength in a carbon rod. Due to the high density of carbon, you still have a rod with great sensitivity and with light Fuji Alconite guides, it remains extremely lightweight.
£149.99

Penn Retaliate X Solid Jigging Spin Rod 6ft - 200g

1621306
The PENN® Retaliate X Solid Light Jigging spin rods are designed to give you perfect control over your jig. The unique Solid Spiral Armor technology uses reinforced spiral shaped fibres in the blank, which creates a blank with never-seen-before strength in a carbon rod. Due to the high density of carbon, you still have a rod with great sensitivity and with light Fuji Alconite guides, it remains extremely lightweight. The reversed guides will lower the risk of entanglement and the strong backbone of this light rod will make sure you are in control and not the fish.
£139.99

Penn Retaliate X Solid Light Jigging Spin Rod 6ft 2 Inch - 120g

1621305
The PENN® Retaliate X Solid Light Jigging spin rods are designed to give you perfect control over your jig. The unique Solid Spiral Armor technology uses reinforced spiral shaped fibres in the blank, which creates a blank with never-seen-before strength in a carbon rod. Due to the high density of carbon, you still have a rod with great sensitivity and with light Fuji Alconite guides, it remains extremely lightweight. The reversed guides will lower the risk of entanglement and the strong backbone of this light rod will make sure you are in control and not the fish.
£149.99

Sakura Ryokan SW Lure Rod - 9ft 2Inch 12-42g

SAPRN802492-2MH
The all new Sakura Ryokan Seabass Game lure fishing rod. Perfectly designed for targetting Bass on the Lure.
£89.99

Sakura Ryokan SW Lure Rod - 9ft 5Inch 9-35g

SARPN802495-2MH
The all new Sakura Ryokan Seabass Game lure fishing rod. Perfectly designed for targetting Bass on the Lure.
£92.99

Sakura Ryokan SW Lure Rod - 9ft 6Inch 12-42g

SARPN802496-2MH
The all new Sakura Ryokan Seabass Game lure fishing rod. Perfectly designed for targetting Bass on the Lure.
£94.99

Sakura Ryokan SW Spinning Rod - 9ft 9-35g

SAPRN802490-2MH
The collection of Ryokan SW spinning rods from Sakura represents a revolution in the range of rods for lure fishing, specifically designed to meet the demands of sea fishing. These rods stand out not only for their lightweight construction but also for their cutting-edge equipment, thus surpassing previous models.
£99.99

Savage Gear SG4 Defiance Inshore

1601
Defiance SG4 bass rods are designed for anglers who pursue bass with precision and power. From light tackle enthusiasts to seasoned pros, these rods provide unmatched performance for all varieties of techniques with soft, hard and metal baits. Combining cutting-edge technology, premium materials like the latest Fuji- O guides, and expert craftsmanship, the SG4 Defiance series delivers unparalleled sensitivity, strength, and responsiveness for targeting bass.
From £149.99

Savage Gear SG4 Defiance Inshore 9ft 2 Inch - 9-42g

1601751
Defiance SG4 bass rods are designed for anglers who pursue bass with precision and power. From light tackle enthusiasts to seasoned pros, these rods provide unmatched performance for all varieties of techniques with soft, hard and metal baits. Combining cutting-edge technology, premium materials like the latest Fuji- O guides, and expert craftsmanship, the SG4 Defiance series delivers unparalleled sensitivity, strength, and responsiveness for targeting bass.
£154.99

Savage Gear SGS6 All-Around Lure Rod - 9’0″ Fast 12-42g 2Sec

74928
SGS6 ALL-AROUND Meet the rod that will answer nearly all of your sea fishing questions in the coming seasons – a real team player. The All-Around series offers flawless performance in a whole manner of different fishing situations. Featuring a specially designed casting-distance-to-casting-accuracy ratio, these high-spec rods are a versatile tool for the modern angler who is constantly changing fishing spots in search of their target.
£299.99 £259.99

Sunset Prince SW Eging 240-2 M (5/25g) - FUJI K-O

STSRN8128240-2M
£49.99 £44.99

Sunset Lunker SW Spinning Rod - 9ft 6Inch 12-42g

STSRN8130290-2MH
Sunset Lunker SW, made from 24T ‘Technifibre’ carbon, they are reinforced with an ‘X’ carbon frame in the butt, which gives them exceptional robustness. Ideal for targeting sea bass, they are also perfectly suited to catching pelagic fish such as horse mackerel, mackerel and pollack.
£64.99

HTO Lure Game - 7′2" 2-12g 0.2 – 0.6 PE Solid Tip

HRLG72L
A tight range of lure rods that covers bass and LRF fishing. There are three bass rods and three LRF models. All the blanks in this range are lightweight and made from hi-grade carbon and come with a stylish, minimalist matt finish. We’ve tried to pack as much performance into these rods as we can while maintaining a sensible price.
£69.99

HTO Lure Game - 9′ 7-35g 0.8 – 1.5 PE Tubular Tip

HRLG90M
A tight range of lure rods that covers bass and LRF fishing. There are three bass rods and three LRF models. All the blanks in this range are lightweight and made from hi-grade carbon and come with a stylish, minimalist matt finish. We’ve tried to pack as much performance into these rods as we can while maintaining a sensible price.
£99.99

Sakura Ryokan SW Slow Jig Rod - 6ft 3 Inch 50-150g

SAPRN802463-1SJ1
This Ryokan SW slow jigging rod is very comfortable and has the perfect action for this type of technique. The Ryokan SW SJ1 spinning model is ideal for practicing on the shores and abroad with jigs up to 150g. Specially designed for slow jigging and vertical fishing with madai or inchiku, this very specific Ryokan SW rod features a semi-parabolic blank that is incredibly sensitive and has a remarkable power reserve. Ideal with the spinning reels, it will introduce you to the slow pitch jigging technique, which is very popular because it is easy to use and incredibly effective.
£84.99

Sakura Ryokan SW Slow Jig Rod - 6ft 4 Inch 90-200g

SAPRN802464-1SJ2
This Ryokan SW slow jigging rod is very comfortable and has the perfect action for this type of technique. The Ryokan SW SJ1 spinning model is ideal for practicing on the shores and abroad with jigs up to 150g. Specially designed for slow jigging and vertical fishing with madai or inchiku, this very specific Ryokan SW rod features a semi-parabolic blank that is incredibly sensitive and has a remarkable power reserve. Ideal with the spinning reels, it will introduce you to the slow pitch jigging technique, which is very popular because it is easy to use and incredibly effective.
£89.99

Abu Garcia Tormentor 2 902H 20-60g Spinning Rod

1612480
The TORMENTOR rod series are designed to be affordable, reliable and widely applicable. These spinning rods can be used in many different circumstances for all sorts of lures and techniques, but will perform best with standard spinning technique. Finished with classy dark red blank colour and cork handle grips.
£45.99

Abu Garcia Tormentor 2 Spinning Rod

16124
The TORMENTOR rod series are designed to be affordable, reliable and widely applicable. These spinning rods can be used in many different circumstances for all sorts of lures and techniques, but will perform best with standard spinning technique. Finished with classy dark red blank colour and cork handle grips.
From £34.99

Berkley Cherrywood Original Spinning Rods

15315
The Cherrywood rod series is one of the best known and most popular in the world. The reason: already for many years, this rod sets the benchmark for affordable spinning / casting rods as the quality is unbelievable for the price. The rods are light, strong, have a beautiful action and are finished beautifully with the typical deep red Cherrywood colour. Simply the best!
From £39.99

Mitchell Traxx MX2 Lure - 902m 10-35g Spinning Rods

1542816
The MX2 lure rods are very modern, light and versatile rods with a fast blank action. The M24 carbon blank is light weight and strong, the anti-tangle guides help to cast easy and precise and the open reel seat design provides optimal sensitivity to the angler. Ideal rods for the modern day lure angler: both softbaits and hardbaits can be used. The best part of this all? The rods are very affordable and the looks and quality will surprise you!
£49.99

Sakura Stingray Egi Spinning Rod- STS 822 M 8ft 2Inch 7-30g

SASRM802382-2M
This Stingray Egi rod is ideal for jigging cuttlefish and squid. Its features have been specially designed for cephalopod fishing. Recommended for jigs ranging from 2.5 to 4.0, the Stingray Egi rod is ideal for the vast majority of situations encountered, regardless of the season. Its progressive action is perfectly designed for both casting and casting these lures. Its flexibility is well-balanced to avoid unhooking too many cephalopods during the fight. Its 8'2" length provides good leverage for reaching distant spots and expanding your search area. We recommend the Stingray Dart Sakura jigs.
£69.99 £59.99

Savage Gear Defiance SG8 Inshore - 9ft 6in 8-35g

1601769
The Savage Gear Defiance SG8 Inshore 9ft 6in 8-35g is a perfectly balanced rod made specifically for targeting seabass, designed for maximum distance and precision casting. Every model is carefully evaluated with a team of seabass/inshore experts to ensure the perfect action and rod specs.
£389.99

Ugly Stik Bigwater Spin 242 - 8ft 15-40g

1580517
UGLY STIK BIGWATER rods are the perfect entry range for anglers looking to start their UGLY STIK journey. From light spinning to heavy boat work these rods will suit most Freshwater and Saltwater fishing oppourtunities. Unbreakable blanks and tough EVA handles mean these rods will last season after season.
£49.99

Ugly Stik Bigwater Spin 302 - 10ft 20-80g

1580519
UGLY STIK BIGWATER rods are the perfect entry range for anglers looking to start their UGLY STIK journey. From light spinning to heavy boat work these rods will suit most Freshwater and Saltwater fishing oppourtunities. Unbreakable blanks and tough EVA handles mean these rods will last season after season.
£49.99

Sunset Helyon SW Eging - 2.1m 5-20g

STSRN8127210-2M
Conquer the Depths with the SUNSET Helyon SW Egging Rod Experience the pinnacle of squid and cuttlefish angling with the SUNSET Helyon SW Egging Rod, meticulously crafted for passionate anglers seeking unparalleled performance and sensitivity. This exceptional rod embodies cutting-edge design and premium components, empowering you to target cephalopods with precision and finesse.
£46.99 £39.99

Sunset Helyon SW Eging - 2.4m 5-25g

STSRN8127240-2M
Conquer the Depths with the SUNSET Helyon SW Egging Rod Experience the pinnacle of squid and cuttlefish angling with the SUNSET Helyon SW Egging Rod, meticulously crafted for passionate anglers seeking unparalleled performance and sensitivity. This exceptional rod embodies cutting-edge design and premium components, empowering you to target cephalopods with precision and finesse.
£46.99 £39.99

HTO Nebula 2.7M 12-42G

HNEB27MH
Designed as A high-performance lure fishing rod that give the bass and general lure angler as much as possible for their money. This rod has been described by some as the best value lure fishing rod ever, and who are we to argue! Each blank has been developed to extrude the ultimate in performance with accurate casting and greater control over how lures are worked at the business end. Despite its price, the Nebula does not scrimp on quality materials. Each blank is made from high-volume 40 Ton Japanese carbon, which makes for a strong and lightweight blank. They are rung with quality Fuji Stainless Alconite K Spinning Guides and each are fitted with a Fuji VSS reel seat for comfort when working lures for long periods. A stunning dark, gunmetal colouration with black whippings and silver accents produces a striking look. A textured blank gives it a grippy matt finish. Produced with extra fast action blanks that have rapid recovery for long range casting and high accuracy. This rod puts lures exactly where they are intended to go, time after time. The extra fast action is stiff and when using low stretch lines like braid, will make lures react with intensity with the smallest of moments, triggering the predatory instincts of any fish in the area.
£159.99 £144.99

HTO Nebula 2.7M 7-35G

HNEB27M
Designed as A high-performance lure fishing rod that give the bass and general lure angler as much as possible for their money. This rod has been described by some as the best value lure fishing rod ever, and who are we to argue! Each blank has been developed to extrude the ultimate in performance with accurate casting and greater control over how lures are worked at the business end. Despite its price, the Nebula does not scrimp on quality materials. Each blank is made from high-volume 40 Ton Japanese carbon, which makes for a strong and lightweight blank. They are rung with quality Fuji Stainless Alconite K Spinning Guides and each are fitted with a Fuji VSS reel seat for comfort when working lures for long periods. A stunning dark, gunmetal colouration with black whippings and silver accents produces a striking look. A textured blank gives it a grippy matt finish. Produced with extra fast action blanks that have rapid recovery for long range casting and high accuracy. This rod puts lures exactly where they are intended to go, time after time. The extra fast action is stiff and when using low stretch lines like braid, will make lures react with intensity with the smallest of moments, triggering the predatory instincts of any fish in the area.
£149.99

Abu Garcia Veritas 8'2" 12-38g

1302985
Abu Garcia's Veritas rods provide extreme lightweight design and focus on the balance and compression strength anglers seek. The first time you hold the Veritas in your hand, you will be shocked how light it feels. Its balanced, lightweight design incorporates NanoTechnologyâ„¢ into the rod construction for added strength. Nano Technologyâ„¢ provides 2.5 times the impact resistance of standard graphite rods through the manipulation of graphite on an atomic level. This prevents microscopic nicks and dings that cause other rods to snap. Now you can count on your rod to stay intact when the next big fish is on your hook.
£99.99 £69.99

Ron Thompson Solid Core Sea Spin 6'4"

54072
30T Power Graphite construction
£50.00
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