Lure fishing Rods

Lure fishing covers a vast range of fishing within angling. Sea,game and coarse all have target species that can be fished for using lures. 

Generally shorter than most rods lure rods are designed to be cast with a fast action but also give you the control to impart life into the lure your using.

Wether its sea ,coarse or game lure fishing lure rods have the added bonus of one rod will cover various situations.

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Penn Conflict Elite 7ft6 1p - 7-40g MH

1558338
To cover the growing demand for High-end Inshore rods, we hereby proudly present you the PENN Conflict Elite rod series. This series of Japanese style inshore rods has exceeded many seabass and bluefish angler’s expectations. The incredible lightweight High-modulus 40T Nano Infused carbon rod blanks are extremely lightweight and provide an excellent balance of stiffness and sensitivity.
£336.99 £270.00

Penn Overseas II Offshore Casting - 8ft 100-200g

1579605
The OVERSEAS II OFFSHORE CASTING rod is made for those trips where you need to pack light, but still have reliable gear you can count on. The OFFSHORE models are made for casting jigs, shads, poppers, lures, or stick baits. The strong backbone makes it easy to launch heavy lures towards the horizon and secure a strong hookset – even at long distances. The stainless steel Fuji guides are super-reliable in even the harshest saltwater environments.
£94.99

Penn Conflict Offshore Tuna - 8ft 2" 30-180g

1530413
The PENN Conflict Offshore Tuna rods are especially designed for those anglers who are targeting big tuna or other pelagic species with stick-baits, poppers and other lures. PENN Conflict Offshore Tuna rods use of only the best carbon materials combined with carbon X-wrap technology and only the highest quality Fuji-components, these rods are simply unparalleled in their price class.
£194.99

Sakura Ryokan SW Lure Rod - 9ft 6Inch 12-42g

SARPN802496-2MH
The all new Sakura Ryokan Seabass Game lure fishing rod. Perfectly designed for targetting Bass on the Lure.
£94.99

Sakura Ryokan SW Lure Rod - 9ft 5Inch 9-35g

SARPN802495-2MH
The all new Sakura Ryokan Seabass Game lure fishing rod. Perfectly designed for targetting Bass on the Lure.
£92.99

Sakura Ryokan SW Lure Rod - 9ft 2Inch 12-42g

SAPRN802492-2MH
The all new Sakura Ryokan Seabass Game lure fishing rod. Perfectly designed for targetting Bass on the Lure.
£89.99

Sunset Prince SW Eging 240-2 M (5/25g) - FUJI K-O

STSRN8128240-2M
£49.99 £44.99

Sakura Ryokan SW Spinning Rod - 9ft 9-35g

SAPRN802490-2MH
The collection of Ryokan SW spinning rods from Sakura represents a revolution in the range of rods for lure fishing, specifically designed to meet the demands of sea fishing. These rods stand out not only for their lightweight construction but also for their cutting-edge equipment, thus surpassing previous models.
£99.99

Penn Conflict X Inshore 902 M Max - 30g

1620702
The PENN® Conflict X Inshore series is specifically designed for targeting inshore species like Seabass and Bluefish, following the latest Japanese trends. Due to the use of only the best carbon materials combined with carbon X-wrap technology, these are simply unparalleled in its price class. The low diameter, X-Fast action blanks are perfectly suitable for working any kind of lure like topwaters, softbaits or longjerks and besides that it gives great casting properties.
£124.99 £114.99

Penn Wrath II Labrax 762 - 15-40g

1581635
The PENN® Wrath® II Labrax rods are very sensitive and responsive spinning rods that feature EVA grips for comfort and control. Specifically designed to target seabass with lures these rods excel in their price class. These 2-piece graphite composite rods are equipped with stainless steel guides with titanium oxide inserts for extra durability.
£49.99

Penn Squadron III Jig Spin Rod - 150 - 300g

1558392
Offering exceptional value for money, the PENN Squadron III Inner Boat series feature modern blank action designs combined with a stunning look. The 24T powerful but slim blanks have a slightly softer tip to work jigs but have plenty of power in the bottom end to help play the fish. Finished with ergonomically shaped high-density EVA handles and SW proof guides, these rods are built to last.
£69.99

Savage Gear SGS6 All-Around Lure Rod - 9’0″ Fast 12-42g 2Sec

74928
SGS6 ALL-AROUND Meet the rod that will answer nearly all of your sea fishing questions in the coming seasons – a real team player. The All-Around series offers flawless performance in a whole manner of different fishing situations. Featuring a specially designed casting-distance-to-casting-accuracy ratio, these high-spec rods are a versatile tool for the modern angler who is constantly changing fishing spots in search of their target.
£299.99 £259.99

Penn Wrath II Labrax Spinning Rod - 7ft 10-30g

1581634
The PENN Wrath II Labrax rods are very sensitive and responsive spinning rods that feature EVA grips for comfort and control. Specifically designed to target seabass with lures these rods excel in their price class.
£49.99

Sunset Sunsquid SW20 2402 Eging Experience Rod - 8ft

STSRH8210240-2
Sunset Sunsquid SW20 2402 is designed for casting and working jigs for squid.
£44.99

Sunset Sunsquid SW20 2102 Eging Experience Rod - 7ft

STSRH8210210-2
Sunset Sunsquid SW20 2102 is designed for casting and working jigs for squid.
£42.99

Sert Fish Instinct FW20 Telespin - Max Casting 30g

SEPRH8018210-5
The SERT FISH INSTINCT FW20 TELESPIN rods have a telescopic blank in "FGC Concept" fiberglass, a screwable ABS end cap, a black EVA foam handle, a silver tubular reel seat, OAL glued rings, a hollow tip and an ABS case. The FISH INSTINCT FW20 TELESPIN rods are perfect for getting started with casting / lure fishing and offer excellent value for money!
£9.99

Penn Wrath II Spinning Rod 8ft - 15-40g

1581628
The PENN® Wrath® II Spinning rods are very sensitive and responsive spinning rods that feature EVA grips for comfort and control. These 2-piece graphite composite rods are equipped with stainless steel guides with titanium oxide inserts for extra durability.
£49.99

HTO Hooligan 9ft 4Inch Lure Rod - 8-38g

HRHO94M
An entry-level range of lure fishing rods, that have modern, fast actions designed to get the most out of all types of lures. The four rods in the range cover the use of lures from 6 to 38g. These rods will cast to good distances, accurately.
£49.99

HTO Hooligan 9ft Lure Rod - 7-35g

HRHO9M
An entry-level range of lure fishing rods, that have modern, fast actions designed to get the most out of all types of lures. The four rods in the range cover the use of lures from 6 to 38g. These rods will cast to good distances, accurately. Their fast action also helps to work lures with little effort.
£49.99

HTO Hooligan 8ft 8Inch Lure Rod - 6-32g

HRHO88M
An entry-level range of lure fishing rods, that have modern, fast actions designed to get the most out of all types of lures. The four rods in the range cover the use of lures from 6 to 38g. These rods will cast to good distances, accurately.
£49.99

HTO Hooligan 4 piece - 9ft 7-35g

HRHO9M4
An entry-level range of lure fishing rods, that have modern, fast actions designed to get the most out of all types of lures. The four rods in the range cover the use of lures from 6 to 38g. These rods will cast to good distances, accurately.
£59.99

Sakura Iconic Rs Lure Rod - 9ft 10-40g

SAPRK800590-2MH
Our Iconic RS spinning ICRSS 902 MH lure rod has been designed for coastal anglers who track bass and any other marine predator from the rocky points of our coasts. Of course, it will acclimatize perfectly to fresh water if you need the length, the edge to track Zander and Pike. Its 2.74 m allow you to handle comfortably for several hours and in difficult conditions, especially in strong currents and when the swell creates annoying waves at the edge. It is also very suitable for practicing from overhanging positions, whether steep rocks in Brittany or artificial spots in port areas. In fresh water, this rod is very pleasant for all predator fishing
£449.99 £399.99

Sakura Shukan Lure Rod - 9ft 10-35g

SAPRJ803290-2M
The Sakura Shukan Spinning 2-0 902M rod is perfect for light shore fishing, it has a marked tip action which gives incredible casting performance and long distance accuracy that is simply astonishing!
£149.99

Shakespeare Get Fishing Sea Combo - 9ft

1563123
The Shakespeare x Angling Trust 9ft Sea Combo is a great way to try basic sea fishing. Fishing from harbour walls, jetties and piers, this combo is the perfect set up to catch all manner of species in the summer months, especially mackerel, which can be plentiful all around the UK. Pair this combo with the Shakespeare x Angling Trust Saltwater Tacklebox and you'll have everything you need.
£25.99

Shakespeare Get Fishing Float Combo - 9ft

1563124
The Shakespeare x Angling Trust 9ft Float Combo is ideal for small lakes and farm ponds when you want to fish a little further out or catch some bigger fish. This combo set up will happily catch Roach, Rudd, Perch and even small Carp. Pair this combo with the Shakespeare x Angling Trust Freshwater Tacklebox and you'll have everything you need.
£32.99 £25.99

Shakespeare Get Fishing Spinning Combo - 7FT

1563121
This Shakespeare x Angling Trust 7ft Spin Combo is the perfect way to start lure fishing for the predatory fish species that swim in our rivers and lakes – Pike, Perch, Zander and Trout. 7ft is the perfect length for beginners and with a 3000 size reel that is already pre-loaded with 8lb line, you just need to tie a lure on and cast.
£24.99 £17.99

Major Craft Seabass Custom Cork Edition SCCE-882M - 8ft 8" 7-35g

SCCE-885M
We started by selecting the appropriate blends of high modulus carbon from Japanese manufacturer Mitsubishi. By adding 4 axis cloth to the butt section and using the 45° Bias method throughout, we were able to achieve a blank with excellent torsional rigidity and strength whilst remaining extremely light.
£449.99

Major Craft Seabass Custom Cork Edition SCCE-962M - 9ft 6" 7-35g

SCCE-962M
We started by selecting the appropriate blends of high modulus carbon from Japanese manufacturer Mitsubishi. By adding 4 axis cloth to the butt section and using the 45° Bias method throughout, we were able to achieve a blank with excellent torsional rigidity and strength whilst remaining extremely light.
£449.99

HTO Nebula, 2.9m, 7-35g, Lure fishing rod

HNEB29M
Produced with extra fast action blanks that have rapid recovery for long-range casting and high accuracy. These rods put lures exactly where they are intended to go, time after time. The extra-fast action is stiff and when using low stretch lines like braid, will make lures react with intensity with the smallest of moments, triggering the predatory instincts of any fish in the area.
£169.99

Penn Battalion Solid Jigging Spinning Rod - 6ft 300g

1600383
The PENN® Battalion Solid Jigging is designed to give perfect control over your jig. The unique Solid Spiral Armor technology uses reinforced spiral shaped fibres in the blank, which creates a blank with never-seen-before strength in a carbon rod. Due to the high density of carbon, you still have a rod with great sensitivity and with light Fuji Alconite guides, it remains extremely lightweight. The reversed guides will lower the risk of entanglement and the strong backbone of this light rod will make sure you are in control and not the fish.
£159.99 £129.99

Penn Battalion Solid Jigging Spinning Rod - 6ft 200g

1600391
The PENN® Battalion Solid Jigging is designed to give perfect control over your jig. The unique Solid Spiral Armor technology uses reinforced spiral shaped fibres in the blank, which creates a blank with never-seen-before strength in a carbon rod. Due to the high density of carbon, you still have a rod with great sensitivity and with light Fuji Alconite guides, it remains extremely lightweight. The reversed guides will lower the risk of entanglement and the strong backbone of this light rod will make sure you are in control and not the fish.
£159.99 £149.99

Penn Wrath II Eging Spinning Rod 802 - EGI 2.5-4

1581620
The PENN® Wrath® II EGING 8ft rod is a perfectly balanced rod that is especially designed for inshore EGI fishing with max 4.0 EGI Lures. The sensitive and responsive blank from graphite composite material, combined with K-frame stainless steel guides with titanium oxide inserts result in great durability and perfect casting properties. This rod is simply perfect for the angler who does not want to spend a large amount of money but does want a good quality rod.
£59.99 £54.99
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