Soft Lures

Designed with long casting & fast fishing in mind, the Minnow features a slim, supple body rigged to a tapered jig head with a fixed hook. This weighted head & body combination allows you to cast further in windy coastal conditions, and fish faster in rough water or when an aggressive presentation is needed. The subtle paddle tail kicks with a life-like action and incredible vibration, even at slow speeds.

Designed with long casting & fast fishing in mind, the Minnow features a slim, supple body rigged to a tapered jig head with a fixed hook. This weighted head & body combination allows you to cast further in windy coastal conditions, and fish faster in rough water or when an aggressive presentation is needed. The subtle paddle tail kicks with a life-like action and incredible vibration, even at slow speeds.

DRX Sandeels are designed for predatory fish. In saltwater, they catch Bass, Mackerel, Pollack, Wrasse and Cod. In freshwater, they catch Pike and Perch.

DRX Sandeels are designed for predatory fish. In saltwater, they catch Bass, Mackerel, Pollack, Wrasse and Cod. In freshwater, they catch Pike and Perch.

DRX Sandeels are designed for predatory fish. In saltwater, they catch Bass, Mackerel, Pollack, Wrasse and Cod. In freshwater, they catch Pike and Perch.

The Shoal Shad from Drift Fishing has a unique weedless design which helps to avoid getting snagged, whilst its hinged hook system and realistic wobbling action, encourage predators to attack with more confidence. Try the larger 12cm, 30g Shore Shad for longer casting and deeper fishing conditions.

The Major Craft Ceana Eely Shad is a particularly effective and versatile soft lure, designed to imitate a sand eel, a popular prey for marine fish such as Bass, Wrasse, Pollock, Coalfish, Cod and more!

The Major Craft Ceana Eely Shad is a particularly effective and versatile soft lure, designed to imitate a sand eel, a popular prey for marine fish such as Bass, Wrasse, Pollock, Coalfish, Cod and more!

The Major Craft Ceana Eely Shad is a particularly effective and versatile soft lure, designed to imitate a sand eel, a popular prey for marine fish such as Bass, Wrasse, Pollock, Coalfish, Cod and more!

The Major Craft Ceana Eely Shad is a particularly effective and versatile soft lure, designed to imitate a sand eel, a popular prey for marine fish such as Bass, Wrasse, Pollock, Coalfish, Cod and more!

The Major Craft Eely Shad is a particularly effective and versatile soft lure, designed to imitate a sand eel, a popular prey for marine fish such as Bass, Wrasse, Pollock, Coalfish, Cod and more!

The Major Craft Eely Shad is a particularly effective and versatile soft lure, designed to imitate a sand eel, a popular prey for marine fish such as Bass, Wrasse, Pollock, Coalfish, Cod and more!

The Major Craft Eely Shad is a particularly effective and versatile soft lure, designed to imitate a sand eel, a popular prey for marine fish such as Bass, Wrasse, Pollock, Coalfish, Cod and more!

Tired of blanking? The Bomb Squads are designed to attract fish effortlessly. With the erratic body movement and strong vibration in the water, this lure mimics a wounded baitfish making it an easy choice for predatory fish like Bass, Pollock and Cod.

Tired of blanking? The Bomb Squads are designed to attract fish effortlessly. With the erratic body movement and strong vibration in the water, this lure mimics a wounded baitfish making it an easy choice for predatory fish like Bass, Pollock and Cod.

Tired of blanking? The Bomb Squads are designed to attract fish effortlessly. With the erratic body movement and strong vibration in the water, this lure mimics a wounded baitfish making it an easy choice for predatory fish like Bass, Pollock and Cod.

A selection of your favourite colours all in one pack. Also included in the back are two of our Brand New colours

Introducing the Renaissance Range.: The pinnacle of two years of dedicated research and development, meticulously designed to replicate the natural swimming motion of a Sandeel. Whether you're targeting Bass, Pollock, Cod, or other predatory fish, the Renaissance Lure promises unmatched realism and effectiveness. Taking your lure fishing to a whole new level.

Introducing the Renaissance Range.: The pinnacle of two years of dedicated research and development, meticulously designed to replicate the natural swimming motion of a Sandeel. Whether you're targeting Bass, Pollock, Cod, or other predatory fish, the Renaissance Lure promises unmatched realism and effectiveness. Taking your lure fishing to a whole new level.

Introducing the Renaissance Range.: The pinnacle of two years of dedicated research and development, meticulously designed to replicate the natural swimming motion of a Sandeel. Whether you're targeting Bass, Pollock, Cod, or other predatory fish, the Renaissance Lure promises unmatched realism and effectiveness. Taking your lure fishing to a whole new level.

The long-awaited, bottom-scuttling stealth craw has arrived. Megabass SLEEPER CRAW harnesses the revolutionary performance of the SLEEPER series, bringing its hidden-hook design, enticing realism, and undeniable fish-catching ability to the staid category of conventional craw imitators.

Sidewinder Skerries Pro Sandeels, an updated and improved version of the best selling Sidewinder Skerries pattern in development for well over a year in partnership with John Locker (The Fish Locker). With virtually everything tweaked by John from the mix of latex used to the addition of an inbuilt "Sonic Chamber" for improved hookups. Available in 125mm - 22g and 150mm - 35g size options.

Sidewinder Skerries Pro Sandeels, an updated and improved version of the best selling Sidewinder Skerries pattern in development for well over a year in partnership with John Locker (The Fish Locker). With virtually everything tweaked by John from the mix of latex used to the addition of an inbuilt "Sonic Chamber" for improved hookups. Available in 125mm - 22g and 150mm - 35g size options.

Sidewinder Skerries Pro Sandeels, an updated and improved version of the best selling Sidewinder Skerries pattern in development for well over a year in partnership with John Locker (The Fish Locker). With virtually everything tweaked by John from the mix of latex used to the addition of an inbuilt "Sonic Chamber" for improved hookups. Available in 125mm - 22g and 150mm - 35g size options.