Lures

Tip to tail, everything about the MaxRap is premium. Designed for maximum casting distances via internal MaxCast mechanism. Rip for darting, wild searching action or straight retrieve for hardfl ashing “wounded-minnow” Rapala wobble.

•Traditional blade mackerel spinners •2 per pack •4g

The Lucky Craft Sammy 128 Green Mackerel, is a very noisy and fat surface bass lure.

The Lucky Craft Sammy 128 Killer Shrimp, is a very noisy and fat surface bass lure.

The Lucky Craft Sammy 128 Metallic Sardine, is a very noisy and fat surface bass lure.

Specifically designed for extreme distance casting, especially good in windy conditions. A deadly lure for shore fishing for Bass, Pollack & Mackerel. The blade design allows them to swim very lively and erratic, with the most incredible 360-degree rotation on the slightest spin stop which creates an incredible flash in the water. Featuring ISP = Intense Strike Point which draws the fish right on to the tail section where the hook is - ensuring a superb hookup rate.

Specifically designed for extreme distance casting, especially good in windy conditions. A deadly lure for shore fishing for Bass, Pollack & Mackerel. The blade design allows them to swim very lively and erratic, with the most incredible 360-degree rotation on the slightest spin stop which creates an incredible flash in the water. Featuring ISP = Intense Strike Point which draws the fish right on to the tail section where the hook is - ensuring a superb hookup rate.

The Jigpara Jet is an ultra-long casting jig making them the go to lure when the fish are striking small bait fish but you need a long casting lure to reach them. The tail weighted design allows the lure to cast arrow straight and helps to reduce distance sapping spinning during the cast. The lure works in a tantalising manner encouraging the fish to strike once you have reached them. The slim profile makes an ideal sandeel and white bait imitation. Supplied with both a front assist hook and rear treble. You can fish the lure as it is or remove one or other hook to give you your preferred single hook presentation

The Jigpara Jet is an ultra-long casting jig making them the go to lure when the fish are striking small bait fish but you need a long casting lure to reach them. The tail weighted design allows the lure to cast arrow straight and helps to reduce distance sapping spinning during the cast. The lure works in a tantalising manner encouraging the fish to strike once you have reached them. The slim profile makes an ideal sandeel and white bait imitation. Supplied with both a front assist hook and rear treble. You can fish the lure as it is or remove one or other hook to give you your preferred single hook presentation

The Jigpara Jet is an ultra-long casting jig making them the go to lure when the fish are striking small bait fish but you need a long casting lure to reach them. The tail weighted design allows the lure to cast arrow straight and helps to reduce distance sapping spinning during the cast. The lure works in a tantalising manner encouraging the fish to strike once you have reached them. The slim profile makes an ideal sandeel and white bait imitation. Supplied with both a front assist hook and rear treble. You can fish the lure as it is or remove one or other hook to give you your preferred single hook presentation

A king of the standard jig, its perfect for every situation regardless of your chosen target, it is "JIGPARA" This jig will offer a slower more leaf like fall but still retains a good casting ability as the bulk of the weight is set just to the rear of centre. Jigpara jigs offer less drag giving you the feedback to every jerk from high pitch to slow. The secret of outstanding hooking performance, it is a hook point. Jigpara are made with top quality front and rear mounted Japanese made hooks. Touch it and you'll be hooked it right away!

A king of the standard jig, its perfect for every situation regardless of your chosen target, it is "JIGPARA" This jig will offer a slower more leaf like fall but still retains a good casting ability as the bulk of the weight is set just to the rear of centre. Jigpara jigs offer less drag giving you the feedback to every jerk from high pitch to slow. The secret of outstanding hooking performance, it is a hook point. Jigpara are made with top quality front and rear mounted Japanese made hooks. Touch it and you'll be hooked it right away!

New from IMA the iBorn features an aggressive wobbling action lure that can reach long distances. These feature a fantastic design that keeps the lure stable during flight and a "keel" on the side for improved performance buy longer in-water time. Casting distance is said to be the most important factor in shallow waters. Created by the famous Japanese fisherman Tetsuya Henmi.

The long awaited and newly developed Sasuke 120 Rekku is IMA's latest edition to the Sasuke family. With 5 years of testing and development this is being being hailed as the "Complete Minnow"

A king of the standard jig, its perfect for every situation regardless of your chosen target, it is "JIGPARA" It goes without saying that the casting distance of this jig will be its greatest weapon. A compact silhouette with low air resistance gives you overwhelming distance. In addition the balance/action of the jig is set just right, to trigger takes from hungry fish. Jigpara jigs offer less drag giving you the feedback to every jerk from high pitch to slow. The secret of outstanding hooking performance, it is a hook point. Jigpara are made with top quality front and rear mounted Japanese made hooks. Touch it and you'll be hooked it right away!

A king of the standard jig, its perfect for every situation regardless of your chosen target, it is "JIGPARA" It goes without saying that the casting distance of this jig will be its greatest weapon. A compact silhouette with low air resistance gives you overwhelming distance. In addition the balance/action of the jig is set just right, to trigger takes from hungry fish. Jigpara jigs offer less drag giving you the feedback to every jerk from high pitch to slow. The secret of outstanding hooking performance, it is a hook point. Jigpara are made with top quality front and rear mounted Japanese made hooks. Touch it and you'll be hooked it right away!

The Ragot Miralite is a classic bar spoon which combines long casting with loads of flash to make it a deadly bass lure. The curved shape gives it an attractive wobbling action and the holographic tape is on both sides to give plenty of flash. It can be fished with a straight retrieve or sink and draw and the Mitralite is very effective when fish are smashing shoals of baitfish. The compact shape allows you to blast the lure to the feeding zone and then quickly work it back through the frenzy. Takes are often savage but the HD saltwater treble gives you a good hook hold.

The "S" shape in the body delivers a pronounced wounded baitfish action. High quality foiled finishes add flash and attraction to the amazing action. Good for all kinds of pelagic fish: Tuna, Trevally, Sea Bass, Spanish Mackerel and Kings.

The "S" shape in the body delivers a pronounced wounded baitfish action. High quality foiled finishes add flash and attraction to the amazing action. Good for all kinds of pelagic fish: Tuna, Trevally, Sea Bass, Spanish Mackerel and Kings.

The "S" shape in the body delivers a pronounced wounded baitfish action. High quality foiled finishes add flash and attraction to the amazing action. Good for all kinds of pelagic fish: Tuna, Trevally, Sea Bass, Spanish Mackerel and Kings.

The "S" shape in the body delivers a pronounced wounded baitfish action. High quality foiled finishes add flash and attraction to the amazing action. Good for all kinds of pelagic fish: Tuna, Trevally, Sea Bass, Spanish Mackerel and Kings.

Developed for salmon and cod fishing in classical colours. Bulk pack comes in a cardboard display box.

Developed for salmon and cod fishing in classical colours. Bulk pack comes in a cardboard display box.