Lures

The Fiiish Master Shad was developed to effectively respond to dynamic fishing in open water in search of active fish. Benefiting from the inverted paddle concept that has become essential at Fiiish, the Master Shad generates intense vibrations, allowing fish to react from further away and in noisier environments such as swell or strong currents

The Fiiish Master Shad was developed to effectively respond to dynamic fishing in open water in search of active fish. Benefiting from the inverted paddle concept that has become essential at Fiiish, the Master Shad generates intense vibrations, allowing fish to react from further away and in noisier environments such as swell or strong currents

Sidewinder have developed the Skerries Eel to be a close copy of the sandeels which are one of the most important food sources for many predatory species. Trialed with some of the South West’s top bass fishermen this combination of a slim sandeel shape, natural colour and the action packed Sidewinder tail have been combined to make a deadly bass lure.

Sidewinder have developed the Skerries Eel to be a close copy of the sandeels which are one of the most important food sources for many predatory species. Trialed with some of the South West’s top bass fishermen this combination of a slim sandeel shape, natural colour and the action packed Sidewinder tail have been combined to make a deadly bass lure.

Sidewinder Skerries Eel Cod Squad are lures which Sidewinder have developed the to be a close copy of the sandeels which are one of the most important food sources for many predatory species. Trialed with some of the South West’s top bass fishermen this combination of a slim sandeel shape, natural colour and the action packed Sidewinder tail have been combined to make a deadly bass lure.

Sidewinder Skerries Eel Cod Squad are lures which Sidewinder have developed the to be a close copy of the sandeels which are one of the most important food sources for many predatory species.

Sidewinder Skerries Pro Sandeels, an updated and improved version of the best selling Sidewinder Skerries pattern in development for well over a year in partnership with John Locker (The Fish Locker). With virtually everything tweaked by John from the mix of latex used to the addition of an inbuilt "Sonic Chamber" for improved hookups. Available in 125mm - 22g and 150mm - 35g size options.

Sidewinder Skerries Pro Sandeels, an updated and improved version of the best selling Sidewinder Skerries pattern in development for well over a year in partnership with John Locker (The Fish Locker). With virtually everything tweaked by John from the mix of latex used to the addition of an inbuilt "Sonic Chamber" for improved hookups. Available in 125mm - 22g and 150mm - 35g size options.

Sidewinder Skerries Pro Sandeels, an updated and improved version of the best selling Sidewinder Skerries pattern in development for well over a year in partnership with John Locker (The Fish Locker). With virtually everything tweaked by John from the mix of latex used to the addition of an inbuilt "Sonic Chamber" for improved hookups. Available in 125mm - 22g and 150mm - 35g size options.

Fish the Magic Minnow weedless jig from the shore or boat, fish it fast, fish it slow, on a steady or erratic retrieve – with its weedless design and great action it works great at all speeds. The new slimmer profile gives a tighter and enhanced action. The super-soft body of the Magic Minnow gives the lure a life-like and natural swimming action with lots of vibration. The unique rigging system is fast and easy, enabling the body to be changed in seconds. The Magic Minnow is the perfect lure for sea bass and other saltwater species.

Fish the Magic Minnow weedless jig from the shore or boat, fish it fast, fish it slow, on a steady or erratic retrieve – with its weedless design and great action it works great at all speeds. The new slimmer profile gives a tighter and enhanced action. The super-soft body of the Magic Minnow gives the lure a life-like and natural swimming action with lots of vibration. The unique rigging system is fast and easy, enabling the body to be changed in seconds. The Magic Minnow is the perfect lure for sea bass and other saltwater species.

Fish the Magic Minnow weedless jig from the shore or boat, fish it fast, fish it slow, on a steady or erratic retrieve – with its weedless design and great action it works great at all speeds. The new slimmer profile gives a tighter and enhanced action. The super-soft body of the Magic Minnow gives the lure a life-like and natural swimming action with lots of vibration. The unique rigging system is fast and easy, enabling the body to be changed in seconds. The Magic Minnow is the perfect lure for sea bass and other saltwater species.

Fish the Magic Minnow weedless jig from the shore or boat, fish it fast, fish it slow, on a steady or erratic retrieve – with its weedless design and great action it works great at all speeds. The new slimmer profile gives a tighter and enhanced action. The super-soft body of the Magic Minnow gives the lure a life-like and natural swimming action with lots of vibration. The unique rigging system is fast and easy, enabling the body to be changed in seconds. The Magic Minnow is the perfect lure for sea bass and other saltwater species.

Westin Sandy Andy is an extremely realistic sand eel imitation, this lovingly hand-painted lure is highly effective for bass, cod, seatrout and a number of other predatory species. The pre-moulded Westin Sandy Andy is mounted with an ultra-sharp hook and the soft yet durable body creates an alluring action when worked through the water on a steady retrieve.

Westin Sandy Andy is an extremely realistic sand eel imitation, this lovingly hand-painted lure is highly effective for bass, cod, seatrout and a number of other predatory species. The pre-moulded Westin Sandy Andy is mounted with an ultra-sharp hook and the soft yet durable body creates an alluring action when worked through the water on a steady retrieve.

Westin Sandy Andy is an extremely realistic sand eel imitation, this lovingly hand-painted lure is highly effective for bass, cod, seatrout and a number of other predatory species. The pre-moulded Westin Sandy Andy is mounted with an ultra-sharp hook and the soft yet durable body creates an alluring action when worked through the water on a steady retrieve.

The DUO Bay Ruf BR Fish is the debut soft lure of the Bay Ruf series. Conceptualised for success in high-pressure fishing areas, this lure features intricately moving tails that faithfully replicate the vibrations of a small fish's tail fin. Crafted with meticulous attention to detail, the chosen materials ensure excellent hook penetration during bites. The slim-shaped body creates a natural profile, causing no suspicion even among wary fish. For straightforward retrievals, it exhibits a natural swimming motion, ideal for a slow enticement during night games. In the reverse setup, it showcases sharp darting actions, effectively triggering strikes during daylight hours or low-activity periods when fish are more discerning.

The Pocket Flip Wallet is designed for our Line Thru lures and is made from soft yet durable 600Denier fabric with inner lining and elastic dividers. It has eight removeable, zip-lock bags for pre-rigged Line Thru lures or traces, with eight treble hook protectors, for hook sizes #8-5. Made to fit perfectly in wading jacket pockets. Holds 14 lures up 13cm and eight pre-rigged lures, with traces in zip-lock bags.

This awesome Fiiish Black Minnow 70 Combo kit comes rigged and ready to fish. This pack features two soft plastic lure bodies, one rigged with a Tetes de Plombee Jig head and a Fiiish Krog hook and another spare body (Both bodies Kaki) The perfect package for shore or boat fishing, this lure has proven deadly for all predatory game including Bass.

Fiiish Black Minnow 70 7cm Combo Search + Body - 4.5g - Lime Juice. Fast sinking jig head. Designed with a sharper profile to cut into deeper water. Perfect for fishing a slow to medium paced sink and draw method on the bottom.

This awesome Fiiish Black Minnow 70 Combo kit comes rigged and ready to fish. This pack features two soft plastic lure bodies, one rigged with a Tetes de Plombee Jig head and a Fiiish Krog hook and another spare body (Both bodies Kaki) The perfect package for shore or boat fishing, this lure has proven deadly for all predatory game including Bass.

This awesome Fiiish Black Minnow 70 Combo kit comes rigged and ready to fish. This pack features two soft plastic lure bodies, one rigged with a Tetes de Plombee Jig head and a Fiiish Krog hook and another spare body (Both bodies Kaki) The perfect package for shore or boat fishing, this lure has proven deadly for all predatory game including Bass.

Fiiish Black Minnow 70 7cm Combo Offshore + Body - 6g - Electric Blue. Designed with a sharper profile to cut into deeper water. Perfect for fishing a slow to medium paced sink and draw method on the bottom. The perfect package for shore or boat fishing, this lure has proven deadly for all predatory game including Bass.

The IMA Salt Skimmer has a slender profile that is similar to a soft plastic stickbait which allows effortless distance casting. A weighted internal system allows the lure to zig zag and create large swirls and ever widening surface boils on retrieve. The Skimmer is equipped with Owner ST 36 hooks, weighs 13g and measures 110mm. It's slim profile and weighted tail gives it serious moment