Lures

Super Effective Slow Pitch Jig with Real Mackerel & Sardine Designs A slow jig designed exclusively by the Wild Seas team! The Slayer Jig is the result of many years of fishing with slow jigs and our pursuit to design a highly effective and super versatile jig for both UK waters and overseas. The Slayer can be fished using slow pitch or speed jigging techniques making this the ultimate hybrid jig for your tackle box! 

Super Effective Slow Pitch Jig with Real Mackerel & Sardine Designs A slow jig designed exclusively by the Wild Seas team! The Slayer Jig is the result of many years of fishing with slow jigs and our pursuit to design a highly effective and super versatile jig for both UK waters and overseas. The Slayer can be fished using slow pitch or speed jigging techniques making this the ultimate hybrid jig for your tackle box! 

Super Effective Slow Pitch Jig with Real Mackerel & Sardine Designs A slow jig designed exclusively by the Wild Seas team! The Slayer Jig is the result of many years of fishing with slow jigs and our pursuit to design a highly effective and super versatile jig for both UK waters and overseas. The Slayer can be fished using slow pitch or speed jigging techniques making this the ultimate hybrid jig for your tackle box! 

Super Effective Slow Pitch Jig with Real Mackerel & Sardine Designs A slow jig designed exclusively by the Wild Seas team! The Slayer Jig is the result of many years of fishing with slow jigs and our pursuit to design a highly effective and super versatile jig for both UK waters and overseas. The Slayer can be fished using slow pitch or speed jigging techniques making this the ultimate hybrid jig for your tackle box! 

Super Effective Slow Pitch Jig with Real Mackerel & Sardine Designs A slow jig designed exclusively by the Wild Seas team! The Slayer Jig is the result of many years of fishing with slow jigs and our pursuit to design a highly effective and super versatile jig for both UK waters and overseas. The Slayer can be fished using slow pitch or speed jigging techniques making this the ultimate hybrid jig for your tackle box! 

Sardine Shimmer - Shiny Baitfish Pattern Replicating one of the main baitfish species found worldwide, Sardine Shimmer features a super shiny real-scale foil shimmers a full rainbow of colours to catch the attention of any predatory fish. Finished with a glow belly stripe for extra attraction. There aren’t many fish that will be able to resist the shimmering temptation of this jig!

Extra flexible body, realistic swimming. The extra flexible plastic body of the Black Minnow® together with the "off-shore" and BM "shore" jig heads give it a very natural vibration and swimming. The Krog jointed hook adds more mobility to the lure. Its transparent tail and its colors reinforce its mimicry.

Extra flexible body, realistic swimming. The extra flexible plastic body of the Black Minnow® together with the "off-shore" and BM "shore" jig heads give it a very natural vibration and swimming. The Krog jointed hook adds more mobility to the lure. Its transparent tail and its colors reinforce its mimicry.

Tired of blanking? The Bomb Squads are designed to attract fish effortlessly. With the erratic body movement and strong vibration in the water, this lure mimics a wounded baitfish making it an easy choice for predatory fish like Bass, Pollock and Cod.

Tired of blanking? The Bomb Squads are designed to attract fish effortlessly. With the erratic body movement and strong vibration in the water, this lure mimics a wounded baitfish making it an easy choice for predatory fish like Bass, Pollock and Cod.

Introducing the Renaissance Range.: The pinnacle of two years of dedicated research and development, meticulously designed to replicate the natural swimming motion of a Sandeel. Whether you're targeting Bass, Pollock, Cod, or other predatory fish, the Renaissance Lure promises unmatched realism and effectiveness. Taking your lure fishing to a whole new level.

Designed with the fisherman in mind. The bomb squads are designed for versatility and durability in many different environments. Wreck, reef or rock fishing the Bomb Squads will not let you down.

Fiiish Black Minnow Cotton Candy Combo (UK Exclusive Colour)

Fiiish Black Minnow Size 3 120mm 25g Double Combo Off Shore - Khaki + Pink

The Fiiish Master Shad was developed to effectively respond to dynamic fishing in open water in search of active fish. Benefiting from the inverted paddle concept that has become essential at Fiiish, the Master Shad generates intense vibrations, allowing fish to react from further away and in noisier environments such as swell or strong currents

The Fiiish Master Shad was developed to effectively respond to dynamic fishing in open water in search of active fish. Benefiting from the inverted paddle concept that has become essential at Fiiish, the Master Shad generates intense vibrations, allowing fish to react from further away and in noisier environments such as swell or strong currents

The Fiiish Master Shad was developed to effectively respond to dynamic fishing in open water in search of active fish. Benefiting from the inverted paddle concept that has become essential at Fiiish, the Master Shad generates intense vibrations, allowing fish to react from further away and in noisier environments such as swell or strong currents

The Fiiish Master Shad was developed to effectively respond to dynamic fishing in open water in search of active fish. Benefiting from the inverted paddle concept that has become essential at Fiiish, the Master Shad generates intense vibrations, allowing fish to react from further away and in noisier environments such as swell or strong currents

The Fiiish Master Shad was developed to effectively respond to dynamic fishing in open water in search of active fish. Benefiting from the inverted paddle concept that has become essential at Fiiish, the Master Shad generates intense vibrations, allowing fish to react from further away and in noisier environments such as swell or strong currents

The Fiiish Master Shad was developed to effectively respond to dynamic fishing in open water in search of active fish. Benefiting from the inverted paddle concept that has become essential at Fiiish, the Master Shad generates intense vibrations, allowing fish to react from further away and in noisier environments such as swell or strong currents

The Fiiish Master Shad was developed to effectively respond to dynamic fishing in open water in search of active fish. Benefiting from the inverted paddle concept that has become essential at Fiiish, the Master Shad generates intense vibrations, allowing fish to react from further away and in noisier environments such as swell or strong currents

The Fiiish Master Shad was developed to effectively respond to dynamic fishing in open water in search of active fish. Benefiting from the inverted paddle concept that has become essential at Fiiish, the Master Shad generates intense vibrations, allowing fish to react from further away and in noisier environments such as swell or strong currents

Fish the Magic Minnow weedless jig from the shore or boat, fish it fast, fish it slow, on a steady or erratic retrieve – with its weedless design and great action it works great at all speeds. The new slimmer profile gives a tighter and enhanced action. The super-soft body of the Magic Minnow gives the lure a life-like and natural swimming action with lots of vibration. The unique rigging system is fast and easy, enabling the body to be changed in seconds. The Magic Minnow is the perfect lure for sea bass and other saltwater species.

Westin Sandy Andy is an extremely realistic sand eel imitation, this lovingly hand-painted lure is highly effective for bass, cod, seatrout and a number of other predatory species. The pre-moulded Westin Sandy Andy is mounted with an ultra-sharp hook and the soft yet durable body creates an alluring action when worked through the water on a steady retrieve.